HiMA Blog


Page Load Speed Optimization

The internet has helped to put information, goods and services at our fingertips by delivering websites at the speed of thought. That is, well-optimized websites that have been primed to load more quickly. According to a recent study by DoubleClick, a Google company, 53% of mobile site visits are abandoned if pages take longer than…


Digital Summit Dallas – A Must Attend #DSDAL

We are proud sponsors of Digital Summit – the place to learn the latest strategies, tactics, and trends you need to know to make your digital marketing a success. Join us for 2 days of jam-packed content, inspiring speakers, and killer networking Dec 6-7 at the Irving Convention Center. We’ve worked with the organizers to…


See you at Happy Hour!

Thank you for attending our conference! I hope you enjoyed it as much as the #IS2016 team did, and hope you had an opportunity to leverage what you learned to better your marketing efforts and skill sets. We also hope you had a chance to meet some amazing people with whom you can do business…


Liveblogging Spark Talks: Nir Leibovich

Spark talks are designed to get your thoughts sparked! Quick, informative narrow talks. Nir Leibovich, Goco, “Proven & Creative Email Personalization Strategies” (blogged by Raissa Evans, Founder/Chief Strategist, Running Reload) How do you become a signal in the ocean of B2B noise? For GoCo, they had to take a very close look at effective techniques…


Liveblogging Spark Talks: Manuel Delgado

Spark talks are designed to get your thoughts sparked! Quick, informative narrow talks. Manuel Delgado, Agua Marketing, “Multicultural Marketing” (blogged by Raissa Evans, Founder/Chief Strategist, Running Reload) A guy walks out of a bar late at night, looking confused. A friend asks, “Hey man, what’s wrong?” and he replies, “I lost my car keys.” The…