Mobile Marketing: Strategies, Implementation & ROI

Mobile Marketing: Strategies, Implementation & ROI

The New Frontier of Mobility

The most pervasive technology in the world, mobile applications and mobile marketing for smart and mobile phones are on course to change our lives. But, what separates the good technology from the bad, the apps and mobile platforms we use as second nature from the ones that never see the light of day?

In Mobile Marketing: Strategy, Implementation and ROI, you will learn how apps, SMS and mobile sites all work together to create valuable marketing experiences and how purposeful mobile executions can successfully transition concepts, businesses and products onto the small screen to create dynamic customer experiences. Walk away with better understanding how to apply metrics to analyze your mobile campaigns to drive future successes.
 

Join our group of mobile expert panelists, as they reveal mobile marketing strategies for one of the biggest technological tipping points of this decade.  Panelist include:  Brian Gaubert, CEO of Content Active; Kelsey Ruger, Vice President of Design and Innovation for ChaiOne; Leslie Wilson, Founder and CEO of IAM Brands Interactive; and Jeremy Konko, President of Qtags.
 

Panelist Information:

Brian Gaubertis the CO-Founder and CEO of ContentActive where he serves in many capacities that range from chief architect to customer service.  Brian was very instrumental in the design and launch of innovative products such as InfoVine, RENTthesite.om and Alivesites.com which have shaped and evolved the interactive landscape.

Kelsey Rugeris the Vice President of Design and Innovation for ChaiOne. He is also involved in the day-to-day operations of designing and developing web and mobile products that focus on how mobile technology is utilized and influences people, cultures, and institutions.

Leslie Wilson, Founder and CEO of IAM Brands Interactive, a full-service interactive and digital marketing agency, that offers services from search engine marketing to online reputation management. He is also the Founder and CEO of iammobileapps, a mobile app development company that produces mobile and tablet apps, cross-platform apps, and so much more.

Jeremy Konkois the President of Qtags, a mobile communications solutions provider, and President and Co-Founder of GuestAssist, a mobile phone based communications that takes the service experience of the guest to the next level. His first mobile venture left a significant impact by creating the first “app” on a Motorola java device and the first skunkworks version of Twitter called, “dinner bell”.